Sponsorship
Opportunities 2025
Event Date: 3rd April, 2025

Celebrating 20 Years
of Excellence.
In 2025, we mark the 20th Anniversary of Best Workplaces™ in Canada, Celebrating two decades of recognizing organizations that lead with trust, innovation, and excellence. This milestone highlights the progress and resilience of organizations prioritizing their people, shaping workplaces where employees thrive, and businesses succeed.
As we celebrate this achievement, we honour the legacy of meaningful change and reaffirm our commitment to advancing workplace culture for decades to come.

Industry Leaders Sponsoring the
20th Anniversary Celebration

Audience insights.
A Room Full of Opportunity
This gathering celebrates the nation’s best workplaces, bringing together over a thousand leaders recognized for excellence. It’s your chance to position your brand where it matters most.
Build awareness and connect meaningfully with:
- Over 100 Founders, Owners, Partners, CEOs, GMs and Presidents.
- More than 1,000 leaders from Tech, Finance, Retail and more.
- 250 organizations, directly employing: 420,000+ Canadians, and over 5M+ employees globally.
This event creates an environment for meaningful connections, ensuring your brand stands out to those driving workplace innovation.
Sponsor value.
Collaborating for Impact
Partnering with us is more than sponsorship - it’s a strategic collaboration that places your brand at the heart of workplace excellence. Together, we connect you with influential leaders and recognized organizations, creating opportunities that drive meaningful engagement, build credibility, and amplify your brand’s impact.
Key Benefits
- Direct exposure to organizations recognized for workplace excellence.
- Strategic lead generation opportunities with engaged professionals.
- Long-term visibility through event recognition and ongoing promotions.
- Data-driven insights to measure and enhance sponsorship impact.
This is your chance to align your organization with excellence, creating measurable outcomes that elevate your brand and drive results.

Audience enagagement.
Far beyond the Awards Ceremony
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20th Anniversary Presenting Sponsor
Best Workplaces Awards Ceremony Presented by ... YOU
Own the room with this premier opportunity to showcase your leadership and core business values
| Inclusions | Presenting Sponsor |
|---|---|
| Name & Logo Placement: Featured on all printed and digital collateral. | ✔ |
| Advertisement Recognition: Sponsor name included in print and online advertisements. | ✔ |
| Social Media Co-branded Announcements. | ✔ |
| Brand Activation at Awards Ceremony. | ✔ |
| Sponsor Item at Table Settings (e.g., swag or literature). | ✔ |
| One Premium Awards Ceremony Table (10 Seats) | ✔ |
| One Standard Awards Ceremony Table (10 seats) | ✔ |
| Speaking Opportunity: Announce category winners. | ✔ |
| Press Recognition: The sponsor's name in the event press release. | ✔ |
| Personalized Message: Congratulate winners directly with a customized note. | ✔ |
| Event Naming: "Brought to you by [Your Company Name]. | ✔ |
| Speaking Opportunity: 1-minute address at awards. | ✔ |
| Landing Page: Celebrating Best Workplaces in Canada 2025 with a backlink to your site. | ✔ |
| Post-Awards: Sponsor-led webinar on a topic tailored to our clients, organized by us. | ✔ |
| Post-Awards: Sponsor-focused article on a relevant topic for our clients. | ✔ |
| Post-Awards: Co-author a blog post on the Great Place To Work® website, published on a strategic date. | ✔ |
| Post-Awards: Promotional advert in the Great Place To Work® newsletter. | 6 |
| Flexible Sponsorship Options Starting at $3,500 | Want to learn more? Contact us now |
Tailored opportunities.
Overview of Sponsorship Packages
Our sponsorship packages are designed to maximize value, offering tiered opportunities to connect with influential workplace leaders and elevate your brand. From foundational branding to premium visibility, each package aligns with your business objectives, providing meaningful engagement with a distinguished audience.
Highlights
- Bronze: Foundational branding, including logo placement and digital acknowledgments.
- Silver: Enhanced visibility with greater inclusion in marketing materials and event exposure.
- Gold: Premium access with speaking opportunities and strategic branding.
- Platinum: Exclusive benefits, direct lead access, and unmatched brand prominence.
Customised Solutions
Our sponsorship options go beyond fixed tiers, offering flexibility to adapt to your unique needs. With à la carte customization, sponsors can choose additional features such as:
- Strategic Alignment: Target the right audience segments and tailor your outreach for maximum impact.
- Enhanced Visibility: Stand out with unique branding opportunities, ensuring your presence resonates with attendees.
- Meaningful Engagement: Create memorable touchpoints that align your brand with innovation and workplace leadership.
By combining tiered packages with customizable solutions, we ensure every sponsorship delivers measurable value and lasting results.
Package comparison.
| Inclusions | Bronze | Silver | Gold | Platinum |
|---|---|---|---|---|
| Branding | ||||
| Name & Logo Placement: Featured on all printed and digital collateral. | ✔ | ✔ | ✔ | ✔ |
| Advertisement Recognition: Sponsor name included in print and online advertisements. | ✔ | ✔ | ✔ | ✔ |
| Social Media Co-branded Announcements. | ✔ | ✔ | ✔ | ✔ |
| Sponsor gift at tables (e.g., swag or literature). | ✔ | ✔ | ✔ | ✔ |
| Brand Activation at Awards Ceremony. | ✔ | ✔ | ✔ | ✔ |
| Pre-Awards: Early Access to Winners through the Winners Circle Portal. | ✔ | ✔ | ✔ | |
| Press Recognition: The sponsor's name in the event press release. | ✔ | ✔ | ||
| Speaking Opportunity: Announce category winners. | ✔ | |||
| Personalized Message: Congratulate winners directly with a customized note. | ✔ | |||
| Engagement | ||||
| One Standard Awards Ceremony Table (10 seats) - value $5,499 | ✔ | ✔ | ||
| One Premium Awards Ceremony Table (10 Seats) - value $8,499 | ✔ | ✔ | ||
| Post-Awards: Sponsor-led webinar on a topic tailored to our clients, organized by us. | ✔ | ✔ | ||
| Post-Awards: Sponsor-focused article on a relevant topic for our clients. | ✔ | ✔ | ||
| Post-Awards: Promotional advert in the Great Place To Work® newsletter. | 1 | 2 | 4 | |
| Sponsorship Packages Flexible Sponsorship Options Starting at $3,500 | ||||
Package customisations.
| CUSTOMIZED SPONSORSHIP OPTIONS AND ADD-ONS | Spots AVAILABLE | |||
|---|---|---|---|---|
| Photo Booth: Energise the reception as guests capture memorable moments to kick off the celebration. | + Suppliers Costs | 2 | ||
| Ice Sculpting: Engage reception guests with a captivating activity that adds excitement and serves as a unique focal point. | + Sculptor Costs | 1 | ||
| Coat Check: A thoughtful touch guests appreciate, ensuring your brand is the first they see upon arrival. | 1 | |||
| Signature Cocktail: Create a lasting impression with a custom cocktail that embodies the spirit of the event. | 1 | |||
| Entertainment: Stand out by sponsoring the reception and intermission entertainment, ensuring your brand is recognised from the moment the event begins. | + Entertainment Costs | 1 | ||
| Special Award: Choose a category—Credibility, Respect, Fairness, Pride, or Camaraderie—and honour a winner by personally delivering the award to their table. (e.g., swag or literature). | 5 | |||
| After Party Sponsor: Keep the energy alive post-awards with a DJ and dancefloor, making your brand the highlight of the celebration. | + DJ Costs | 1 | ||
| Lanyard Sponsor | + Lanyard Costs | 1 | ||
| A la carte Sponsorship Packages Flexible Sponsorship Options Starting at $3,500 | ||||



