Our mission is to help every place become a great place to work for all.

We’re on a mission to change the way the world works by creating more resilient, successful, sustainable businesses. Great Place To Work® gives leaders and organizations the recognition and tools to create a consistently and overwhelmingly positive employee experience.


By the numbers.

Our reach & impact.


Companies Globally

20 million

Employees Surveyed Worldwide


Countries Surveyed Annually


Great Place To Work is a global leader in workplace culture, helping organizations create a consistently and overwhelmingly positive employee experience. We offer recognition and tools to help leaders and organizations elevate their employer brands, capture and understand employee experiences, build cultures that retain talent, and unlock the potential of every employee.

In 2021, Great Place To Work was acquired by UKG. At UKG, their purpose is people. UKG is on a mission to inspire every organization to become a great place to work through HCM technology built for all. More than 80,000 customers across all sizes, industries, and geographies trust UKG HR, payroll, workforce management, and culture cloud solutions to drive great workplace experiences and make better, more confident people and business decisions. With the world’s largest collection of people data, work data, and culture data combined with rich experience using artificial intelligence in the service of people, UKG connects culture insights with business outcomes to show what’s possible when organizations invest in their people.

While Great Place To Work will continue operating independently within the UKG family, our research and insights will help UKG differentiate its best-in-class.

Both UKG and Great Place To Work are leading the charge on what it means to be a great place to work for all, and are proud to be Great Place To Work Certified™ great workplaces!

Our journey & legacy

Pioneering workplace culture for 30+ years

Our journey started by listening. Through in-depth interviews with thousands of employees, we uncovered what truly matters in a workplace. This led us to create the first “best companies” list in 1984. Today we publish 20 lists nationally and globally, over 250 lists. More than just lists, they're a celebration of businesses that prioritize their people.

Setting the gold standard with our Certification

Our research didn't just stop at recognition. It laid the foundation for the Great Place To Work Certification™, a beacon for companies signifying workplace excellence.

Defining our unique model

Influenced by years of meticulous research, we crafted the Great Place To Work Model, ensuring every employee's voice is heard, shaping a workplace where everyone truly belongs.

The Great Place To Work Model: Trust is the core

Trust forms the heart of an exceptional workplace, as captured by our Great Place To Work Model. According to our research and model, a great workplace is defined by four qualities: Employees trust the people they work for; take genuine pride in their work; enjoy collaborating with their colleagues; and experience a consistent workplace atmosphere, irrespective of their role, identity, or position within the organization. Businesses rooted in trust not only attract the best talent but also achieve significant long-term financial success.

Trust Model

Our Team

At Great Place To Work, it’s more than just a job for us. We are dedicated to changing the world for working people. We engage with renowned brands, partner with innovative thinkers, and collaborate with leaders shaping For All™ organizations.

Want to elevate your workplace culture?

Sign up to get the latest tips, insights and blogs from the global authority in company culture.